William Tuffley

William Tuffley

Partner, Business Services

Tourism, Hospitality & Leisure


William is a Partner within the Business Services team at BDO in Brisbane. 

Specialising in Sports Wealth Advisory, William has a genuine passion for people and businesses within the Sports, Health and Wellbeing sector, including the provision of accounting and financial services advice to athletes during and beyond their sporting careers.

He also assists small to medium businesses, including Startups, with everyday accounting, tax and business advice, including the broader Innovation, Tourism, Hospitality and Leisure sector in which his passion for sport falls within.


  • Accounting and advice to businesses
  • Taxation compliance and advice
  • Goods and Services Tax
  • Financial projections and modelling
  • Strategic and business planning
  • Business performance
  • Expatriate and non-residency advice
  • Superannuation
  • Financial education

Key assignments

  • Assisted client with current passive investment decision making, outside of the sporting arena
  • Assisting current athletes with Business & Personal Development during their career to increase on field performance, personal and business development, post sporting career opportunities and overall mental wellbeing
  • Restructuring and residency advice for athletes who gain contracts overseas
  • Assisted with grant and loan applications for clients in the rural sector 
  • Assisting small business with everyday financial and business decisions
  • Self-Managed Super Fund (SMSF) setup and advice


  • Sport and entertainment
  • Gyms, health and wellbeing
  • Innovation, Tourism, Hospitality and Leisure
  • Family business
  • SME businesses including Startups


  • Bachelor of Business (Accounting)
  • Diploma in Financial Planning
  • Chartered Accountant – Institute of chartered Accountants Australia


  • Board member - Epilepsy Queensland Inc.
  • Treasurer - University of Queensland Cricket Club

I joined BDO with a new and different idea, wanting to help professional sports people focus on their career with confidence around their future endeavours. Luckily for me, BDO was ready to listen and now, as a Partner for Business Services specialising in sports advisory, I’m leading this service offering as an expert in my field.