Lauren Ziervogel, business development, smiling at the camera.

Lauren Ziervogel

National Business Development Manager, Financial Services

Financial Services

Executive Summary

Executive summary

Lauren is the National Business Development Manager within BDO Australia’s Financial Services practice, bringing over a decade of experience driving growth through strategic relationships, market insight and client‑centric solutions.

At BDO, Lauren plays a key role in supporting the firm’s financial services growth agenda, working closely with clients, partners and internal teams to identify opportunities, deepen relationships and enhance BDO’s market presence. Lauren offers a unique blend of commercial, legal and marketing expertise. She has built a career partnering with senior leaders to strengthen client engagement, develop go‑to‑market strategies and deliver sustainable business outcomes across complex B2B environments.

Lauren’s experience spans financial and professional services, legal, insurance, FMCG and commercial asset management. Her roles have covered national business development, client and market growth programs, marketing strategy and execution, and senior relationship management with stakeholders ranging from C‑suite executives to operational teams. This breadth enables her to quickly understand client needs and translate opportunity into action.

Known for her energy, strategic thinking and collaborative approach, Lauren is driven to help clients and teams achieve exceptional results. Her strengths include positivity, strategic insight, maximising team excellence, client engagement and a continuous desire to learn, qualities that underpin her commitment to innovation, growth and long‑term value creation.

Qualifications and affiliations

  • Bachelor of Commerce (Marketing and Management double major), University of Adelaide
  • Bachelor of Laws, University of Adelaide